A common challenge for authors is the ever shortening attention span of their readers.
If you can’t immediately grab their attention, it will be nearly impossible to quickly earn your readers trust and keep their interest throughout your book.
If you fail to do this, chances are your readers will become frustrated, disappointed, or even sorry they bought your book in the first place.
Fortunately, there is a solution to this problem. You are about to pick up a simple 3-step process that will enable you to:
- Easily sort through your experiences to find just the right story to drive your point home
- Keep your readers on the edge of their seats
- Greatly increase the chances they’ll act on your message
Daniel Matthews is the founder of Continue 2 Improve, and works with leaders who want to Step Up, Stand Out, and Inspire Action in others. He’s a Certified World Class Speaking and Storytelling Coach working with executives, entrepreneurs, and TEDx speakers from around the world. He is a Distinguished Toastmaster and the Immediate Past President of the Kentucky Chapter of the National Speakers Association.